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Featured Charity: Cool Aid Society


Working with partners in the Capital Region, Cool Aid Society offers life-changing services to adults who are impacted by poverty, colonization, stigma and homelessness. These services include permanent housing, emergency shelter, health and dental care, employment assistance, and social and recreational opportunities.


A community where no one is forced to sleep on the street or go hungry and everyone has the dignity that comes with home, health and connection.

Guiding Principles

  • Meet clients where they are at.
  • Commit to anti-racism, decolonization and cultural humility.
  • Approach each client with empathy.
  • Practice integrity and mutual respect in all our relationships.
  • Advocate for those we serve.


Beginning as a hotline in 1968, Cool Aid has grown and developed a successful reputation by creating accessible, affordable and alternative housing programs and holistic health and wellness services for people who need it most. With over 300 employees, Cool Aid now provides  homes, shelter, health care and other services to Victoria’s most vulnerable.

As with all our Charities of the Month, proceeds from the sale of tasters at the Growler Bar, as well as the donations we collect, will be given to this awesome and important group of folks.